Bolzan opens the doors of its first showroom in Milan
Bolzan opens the doors of its first showroom in Milan
Bolzan opens the doors of its first showroom in Milan
Via Mercato 3, with the dreamlike installation Dreams in progress designed by Zanellato/Bortotto.

Soft padded walls recall the company's craftsmanship: designer beds, carefully made with quality. The immersive, site-specific installation underlines the first phase of the company's work on this new space, in which it will display its new collections focusing on the themes of environmental responsibility, research and collaboration.

Bolzan's catalogue has always been a tale of the territory, the result of the meeting of the sleep atelier with the manufactures of a short supply chain, whose protagonists share the values of sustainability and the attention to manufacture and detail typical of Italian-made goods: all elements that find in Dreams in Progress the ideal location for their mise en scene in the form of furniture.

"The theme Dreams in Progress is the starting point for this exhibition," explain Giorgia Zanellato and Daniele Bortotto. "The concept revolves around a kind of textile construction site, as if to indicate the laying of the foundation stone for what will be the company showroom soon to come into being in the next few months.

In the space at Via Mercato 3, Bolzan's vocation for the environment finds its full and creative representation, enhanced by compositions made from textile scraps and furniture upholstery.

On the ground floor of Bolzan's new Milanese space are the Jack-e and Bend-e beds by Zanellato/Bortotto, recent examples of sustainable design made with the contribution of a quality local supply chain. Also, Federico Angi's Onimod family of occasional tables and bedside tables, a tribute to Le Corbusier's design philosophy that becomes versatile furniture for the home. On the upper floor, Chocolate by Alessandro Stabile, the hyper-versatile daybed that can transform from a bed into a sofa, bench or chaise longue, defining a further level of multifunctionality in contemporary living, is on show. 
Bolzan opens the doors of its first showroom in Milan
Bolzan opens the doors of its first showroom in Milan